Allen, T. J. (2007) ‘Architecture and Communication among Product Development Engineers’, California Management Review, 49(2), pp. 23–41. Available at: https://doi.org/10.2307/41166381.
Baines, T. S. et al. (2009) ‘The servitization of manufacturing’, Journal of Manufacturing Technology Management, 20(5), pp. 547–567. Available at: https://doi.org/10.1108/17410380910960984.
Barczak, G., Kahn, K. and Moss, R. (2006) ‘An Exploratory Investigation of NPD Practices in Nonprofit Organizations’, Journal of Product Innovation Management, 23(6), pp. 512–527. Available at: https://doi.org/10.1111/j.1540-5885.2006.00221.x.
Berthon, P. R., Leyland F. Pitt, L. F., Plangger, K. and Shapiro, D. (2012) ‘Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy’, Business Horizons, 55(3), pp. 261–271. Available at: https://doi.org/10.1016/j.bushor.2012.01.007.
Birkinshaw, J. and Gupta, K. (2013) ‘Clarifying the Distinctive Contribution of Ambidexterity to the Field of Organization Studies’, Academy of Management Perspectives. 4th edn, (27), pp. 287–298. Available at: http://ezproxy.lib.le.ac.uk/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=93403902&site=ehost-live.
Chesbrough, H. (2003) ‘The Era of Open Innovation’, MIT Sloan Management Review, 44(3), pp. 35–41. Available at: http://ezproxy.lib.le.ac.uk/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=9547972&site=ehost-live.
Collier, G. and Evans, J. B. (2014) ‘Lean Operating Systems’ (Chapter 17)’, in OM5. Student edition. Boston: Centage Learning, pp. 362–375.
Conway and Steward (2009a) ‘Managing the Innovation Process (Chpater 8)’, in Managing and shaping innovation. Oxford: Oxford University Press. Available at: https://blackboard.le.ac.uk/bbcswebdav/xid-4322064_2.
Conway and Steward (2009b) ‘Social Networks and Informality in the Innovation Process (Chapter 9)’, in Managing and shaping innovation. Oxford: Oxford University Press. Available at: https://blackboard.le.ac.uk/bbcswebdav/xid-4322065_2.
Conway and Steward (2009c) ‘The Sources of Innovation - The Role of Users, Suppliers, and Competitors in the Innovation Process (Chapter 10)’, in Managing and shaping innovation. Oxford: Oxford University Press. Available at: https://blackboard.le.ac.uk/bbcswebdav/xid-4337616_2.
Conway and Steward (no date) ‘Organizing for Innovation - Organization Structure and Culture (Chapter 7)’, in Managing and Shaping Innovation. Oxford University Press. Available at: https://blackboard.le.ac.uk/bbcswebdav/xid-4322063_2.
Conway, S. and Steward, F. (2009) ‘Introduction: Key Themes, Concepts, and Definitions in the Study of Innovation (Chapter 1)’, in Managing and shaping innovation. Oxford: Oxford University Press, pp. 5–35.
Criscuolo, P., Salter, A. and Ter Wal, A. (2014) ‘Going Underground: Bootlegging and Individual Innovative Performance’, Organization Science, 25(5), pp. 1287–1305. Available at: https://doi.org/10.1287/orsc.2013.0856.
Eagle, L. and Dahl, S. (ed.) (2015) Marketing Ethics and Society. Los Angeles: SAGE.
Elliott, R.H., Percy, L. and Pervan, S. (2015) Strategic brand management. Third edition. Oxford, United Kingdom: Oxford University Press.
Ellis, N. (2010) Business to business marketing: relationships, networks and strategies. Oxford: Oxford University Press.
Ellis, N. (2010) ‘Organisational Buying Behaviour (Chapter 2)’, in Business to business marketing: Relationships, networks and strategies. Oxford: Oxford University Press.
Ellis, N., Fitchett, J., Higgins, M., Jack, G., Lim, M., Saren, M. and Tadajewski, M. (2011) ‘The Management of Marketing (Chapter 5)’, in Marketing: a critical textbook. London: SAGE. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=743487.
Ellwood, P., Grimshaw, P. and Pandza, K. (2017) ‘Accelerating the Innovation Process: A Systematic Review and Realist Synthesis of the Research Literature’, International Journal of Management Reviews, 19(4), pp. 510–530. Available at: https://doi.org/10.1111/ijmr.12108.
Farris, P. W., Venkatesan, R. and Zuckerman, I. (2009) ‘Case Study: SVEDKA Vodka (A)’. Darden Business Publishing. Available at: https://blackboard.le.ac.uk/webapps/blackboard/content/listContentEditable.jsp?content_id=_1524024_1&course_id=_12090_1&mode=reset.
Field, A. (29AD) ‘Room for Improvement’, B-to-B Marketer [Preprint]. Available at: http://www.marketing.org/pcontent/show/id/b2b-2015-fall-room-for-improvement.
Fitzsimmons, J. A., Fitzsimmons, M. J. and Bordoloi, S. (2014a) ‘Case Study - Boomer Consulting, Inc.’, in Service Management: Operations, Strategy, Information Technology. 8th edn, pp. 268–270.
Fitzsimmons, J. A., Fitzsimmons, M. J. and Bordoloi, S. (2014b) ‘Case Study - Helsinki Museum of Art and Design’, in Service Management: Operations, Strategy, Information Technology. 8th edn, pp. 176–177.
Francis, M., Fisher, R., Thomas, A. and Rowlands, H. (2014) ‘The meaning of “value” in purchasing, logistics and operations management’, International Journal of Production Research, 52(22), pp. 6576–6589. Available at: https://doi.org/10.1080/00207543.2014.903349.
Green, K. W., Zelbst, P. J., Meacham, J. and Bhadauria, V. K. (2012) ‘Green supply chain management practices: impact on performance’, Supply Chain Management: An International Journal, 17(3), pp. 290–305. Available at: https://doi.org/10.1108/13598541211227126.
Grönroos, C. (1994) ‘From Marketing Mix to Relationship Marketing’, Management Decision, 32(2), pp. 4–20. Available at: https://doi.org/10.1108/00251749410054774.
Gumusluoglu, L. and Ilsev, A. (2009) ‘Transformational leadership, creativity, and organizational innovation’, Journal of Business Research, 62(4), pp. 461–473. Available at: https://doi.org/10.1016/j.jbusres.2007.07.032.
Hartley, J. (2005) ‘Innovation in Governance and Public Services: Past and Present’, Public Money & Management, 25(1), pp. 27–34. Available at: https://doi.org/10.1111/j.1467-9302.2005.00447.x.
Hong, W. and Zhao, Y. (2016) ‘How Social Networks Affect Scientific Performance’, Science, Technology, & Human Values, 41(2), pp. 243–273. Available at: https://doi.org/10.1177/0162243915592020.
Hooley, G. et al. (2017) Marketing Strategy and Competitive Positioning. 6th ed. Harlow, United Kingdom: Pearson Education Limited. Available at: http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5175116.
Jacobs, F. R. and Chase, R. (2017a) ‘Mini Case Studies (“Analytics Exercise” to ’Case Part B’)’, in Operations and supply chain management: the core. Fourth edition. New York, NY: McGraw-Hill Education, pp. 349–351. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5662610.
Jacobs, F. R. and Chase, R. (2017b) ‘Operations and Supply Chain Management (Chapter 1)’, in Operations and supply chain management: the core. Fourth edition. New York, NY: McGraw-Hill Education, pp. 4–19. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5662610.
Jacobs, F. R. and Chase, R. (2017c) ‘Operations and Supply Chain Management: “Manufacturing Processes”’, in Operations and supply chain management: the core. Fourth edition. New York, NY: McGraw-Hill Education, pp. 168–185. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5662610.
Jobber, D. and Ellis-Chadwick, F. (2013) ‘Marketing Research and Information Systems (Chapter 7)’, in Principles and Practice of Marketing. 7th ed. Maidenhead: McGraw-Hill.
Johnston, R., Clarke, G. and Shulver, M. (2012a) ‘Introducing service operations management (Chapter 1)’, in Service operations management: improving service delivery. Fourth edition. Harlow, Essex, England: Pearson, pp. 4–17.
Johnston, R., Clarke, G. and Shulver, M. (2012b) ‘Service Operations Management: Improving Service Delivery’, in Service Operations mManagement: Improving service delivery. 4th edn. Pearson, pp. 193–224.
Jørsfeldt, J. M., Jensen, P. M., Waehrens, B. V. and Hvolby, H-H. (no date) ‘Implementing Sustainability in the Global Supply Chain - The Case of Grundfos’, Operations Management Education Review, 9, pp. 67–88. Available at: https://blackboard.le.ac.uk/webapps/blackboard/content/listContentEditable.jsp?content_id=_1524024_1&course_id=_12090_1&mode=reset.
Kapferer, J-N. (2012) ‘Brand Equity in Question (Chapter 1)’, in The New Strategic Brand Management: Advanced Insights and Strategic Thinking. 5th ed. London: Kogan Page. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=871552.
Kotler, P. (1999) ‘Building Profitable Businesses through World Class Marketing (Chapter 1)’, in Kotler on Marketing: How to create, win, and dominate markets. New York: Free Press.
Kotler, P. and Keller, K. L. (2016) ‘Defining Marketing for the New Realities (Chapter 1)’, in Marketing management. 15 [ed.], Global ed. Harlow: Pearson Education, pp. 25–56. Available at: http://le.alma.exlibrisgroup.com/view/action/uresolver.do?operation=resolveService&package_service_id=4284103380002746&institutionId=2746&customerId=2745.
Kotler, P. and Keller, K. L. (2016a) Marketing Management. 15 [ed.], Global ed. Harlow: Pearson Education.
Kotler, P. and Keller, K. L. (2016b) Marketing Management. 15 [ed.], Global ed. Harlow: Pearson Education.
Lemon, K. N. and Verhoef, P. C. (2016) ‘Understanding Customer Experience Throughout the Customer Journey’, Journal of Marketing, 80(6), pp. 69–96. Available at: https://doi.org/10.1509/jm.15.0420.
Lieberman, M. B. and Montgomery, D. B. (1998) ‘First-Mover (Dis)Advantages: Retrospective and Link with the Resource-Based View’, Strategic Management Journal, 19(12), pp. 1111–1125. Available at: http://ezproxy.lib.le.ac.uk/login?url=http://onlinelibrary.wiley.com/doi/10.1002/(SICI)1097-0266(1998120)19:12%3C1111::AID-SMJ21%3E3.0.CO;2-W/full.
Lusch, R. F. and Vargo, S. L. (2014) ‘Roots and Heritage (Chapter 2)’, in Service-dominant logic: premises, perspectives, possibilities. Cambridge: Cambridge University Press.
Lusch, R.F. and Vargo, S. L. (2014) Service-dominant Logic: Premises, perspectives, possibilities. Cambridge: Cambridge University Press.
McDonald, M. and Wilson, H. (2016) ‘The Marketing Planning Process: The Main Steps (Chapter 2)’, in Marketing plans: how to prepare them, how to profit from them. Eighth Edition. Hoboken: Wiley, pp. 39–75. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=4698001.
McDonald, M., Frow, P. and Payne, A. (2011a) ‘A Step-by-Step marketing planning system for service businesses (Chapter 13)’, in Marketing Plans for Services: A Complete Guide. 3rd ed. Chichester: Wiley, pp. 373–410. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?pq-origsite=primo&docID=698012.
McDonald, M., Frow, P. and Payne, A. (2011b) ‘Examples of Marketing plans’, in Marketing Plans for Services: A Complete Guide. 3rd ed. Chichester: Wiley, pp. 454–467. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=698012.
McDonald, M. and Wilson, H. (2016) Marketing plans: how to prepare them, how to profit from them. Eighth edition. Hoboken: Wiley. Available at: http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=4698001.
McKinley, W., Latham, S., and Braun, M. (2014) ‘Organizational Decline and Innovation: Turnarounds and Downward Spirals’, Academy of Management Review, 39(1), pp. 88–110. Available at: https://doi.org/10.5465/amr.2011.0356.
O’Cass, A. and Ngo, L. V. (2011) ‘Examining the Firm’s Value Creation Process: A Managerial Perspective of the Firm’s Value Offering Strategy and Performance’, British Journal of Management, 22(4), pp. 646–671. Available at: https://doi.org/10.1111/j.1467-8551.2010.00694.x.
O’Cass, A. and Sok, P. (2013) ‘Exploring innovation driven value creation in B2B service firms: The roles of the manager, employees, and customers in value creation’, Journal of Business Research, 66(8), pp. 1074–1084. Available at: https://doi.org/10.1016/j.jbusres.2012.03.004.
Oloruntoba, R. and Kovács, G. (2015) ‘A commentary on agility in humanitarian aid supply chains’, Supply Chain Management: An International Journal, 20(6), pp. 708–716. Available at: https://doi.org/10.1108/SCM-06-2015-0244.
Osborne, S., Chew, C., and McLaughlin, K. (2008) ‘The once and future pioneers? The innovative capacity of voluntary organisations and the provision of public services: A longitudinal approach’, Public Management Review, 10(1), pp. 51–70. Available at: https://doi.org/10.1080/14719030701763187.
Perreault, W. D., Cannon, J. P. and Jerome McCarthy, E. (2014) ‘Marketing Strategy Planning? (Chapter 2)’, in Basic marketing: a marketing strategy planning approach. Nineteenth edition, McGraw-Hill international edition. New York, NY: McGraw-Hill/Irwin.
Quelch, J. (5AD) ‘In Praise of Marketing’, Working Knowledge: Business Research for Business Leaders [Preprint]. Available at: http://hbswk.hbs.edu/item/in-praise-of-marketing.
Rajakumari John, D. (2015) ‘Walmart in China: Misreading Consumer Behaviour?’ Babgalore: AMITY Research Centers Headquarter. Available at: https://blackboard.le.ac.uk/webapps/blackboard/content/listContentEditable.jsp?content_id=_1524024_1&course_id=_12090_1&mode=reset.
Rawhouser, H., Villanueva, J. and Newbert, S. (2017) ‘Strategies and Tools for Entrepreneurial Resource Access: A Cross-disciplinary Review and Typology’, International Journal of Management Reviews, 19(4), pp. 473–491. Available at: https://doi.org/10.1111/ijmr.12105.
Rosenbaum-Elliott, R., Percy, L. and Pervan, S. (2011) ‘Brand Strategies 1 - Symbolic Brands (Chapter 8)’, in Strategic brand management. 2nd ed. Oxford: Oxford University Press.
Rothenberg, S. (2007) ‘Sustainability Through Servicizing’, MIT Sloan Management Review, 48(2), pp. 83–89. Available at: https://sloanreview.mit.edu/article/sustainability-through-servicizing/.
Schroeder, J. E. (2005) Brand Culture. Routledge. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=256916.
Shenhav, Y. (1994) ‘Manufacturing Uncertainty and Uncertainty in Manufacturing: Managerial Discourse and the Rhetoric of Organizational Theory’, Science in Context, 7(02), pp. 275–305. Available at: https://doi.org/10.1017/S0269889700001691.
Shepherd, D., Haynie, M., and Patzelt, H. (2013) ‘Project Failures Arising from Corporate Entrepreneurship: Impact of Multiple Project Failures on Employees’ Accumulated Emotions, Learning, and Motivation’, Journal of Product Innovation Management, 30(5), pp. 880–895. Available at: https://doi.org/10.1111/jpim.12035.
Sheth, J. N. and Sisodia, R. (2015) Does marketing need reform?: Fresh perspectives on the future. London: Routledge. Available at: http://ebookcentral.proquest.com/lib/leicester/detail.action?docID=1968861.
Shimp, T. A. and Andrews, J. C. (2013) ‘An Overview of Integrated Marketing Communications (Chapter 1)’, in Advertising, promotion, and other aspects of integrated marketing communications. 9th edn. Mason, Ohio: South-Western Cengage Learning.
Shimp, T.A. and Andrews, J.C. (2013) Advertising, promotion, and other aspects of integrated marketing communications. 9th ed. Mason, Ohio: South-Western Cengage Learning.
Smith, D. J. (2007) ‘The politics of innovation: Why innovations need a godfather’, Technovation, 27(3), pp. 95–104. Available at: https://doi.org/10.1016/j.technovation.2006.05.001.
Solomon, M. B., Bamossy, G. J., Askegaard, S. and Hogg, M. K. (2016) ‘An Introduction to Consumer Behaviour (Chapter 1)’, in Consumer Behaviour: A European Perspective. Sixth edition. Harlow, England: Pearson. Available at: http://www.vlebooks.com/vleweb/product/openreader?id=LeicesterU&isbn=9781292116754.
Solomon, M.R. et al. (2013) Consumer behaviour: a European perspective. Fifth edition. Harlow: Pearson Education. Available at: http://ezproxy.lib.le.ac.uk/login?url=http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780273772750.
Tantalo, c. and Priem, R. L. (2016) ‘Value creation through stakeholder synergy’, Strategic Management Journal, 37(2), pp. 314–329. Available at: https://doi.org/10.1002/smj.2337.
Thomke, S. (2003) ‘R&D Comes to Services: Bank of America’s Pathbreaking Experiments’, Harvard Business Review, 81(4), pp. 70–79. Available at: https://hbr.org/2003/04/rd-comes-to-services-bank-of-americas-pathbreaking-experiments.
Usunier, J-C. and Lee, J. A. (2013) ‘“Intercultural marketing communications 1: Advertising” (Chapter 13)’, in Marketing Across Cultures. 6th ed. Harlow: Pearson. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5138969.
Usunier, J.-C. and Lee, J.A. (2013) Marketing across cultures. 6th ed. Harlow: Pearson. Available at: https://ebookcentral.proquest.com/lib/leicester/detail.action?docID=5138969.
Vandermerwe, S. and Rada, J. (1988) ‘Servitization of business: Adding value by adding services’, European Management Journal, 6(4), pp. 314–324. Available at: https://doi.org/10.1016/0263-2373(88)90033-3.
von Hippel, E. (no date a) Democratizing Innovation. Cambridge, MA: MIT Press. Available at: http://web.mit.edu/evhippel/www/democ1.htm.
von Hippel, E. (no date b) The Sources of Innovation. Oxford: Oxford University Press. Available at: http://web.mit.edu/evhippel/www/sources.htm.
Von Krogh, G. (1998) ‘Care in Knowledge Creation’, California Management Review, 40(3), pp. 133–153. Available at: http://ezproxy.lib.le.ac.uk/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=buh&AN=738861&site=ehost-live.
Walley, P. (2013) ‘Does the public sector need a more demand-driven approach to capacity management?’, Production Planning & Control, 24(10–11), pp. 877–890. Available at: https://doi.org/10.1080/09537287.2012.666886.
Yeung, J. H. Y., Wong, D. K. H. and Zhao, X. (no date) ‘Emerson Power Network: Coping with the Challenges of a Mature Technology and Increasing Competition’, Operations Management Education Review, 6, pp. 5–30. Available at: https://blackboard.le.ac.uk/webapps/blackboard/content/listContentEditable.jsp?content_id=_1524024_1&course_id=_12090_1&mode=reset.
